Fly the Branded Skies

 
 

Flyby Wire:  November 24th, 2013

Fly By: 24 November 2013

Welcome to Flyby Wire, a weekly look at new advertising, identity, and brand experience work from around the airline industry. This week: look up! It’s a bird! It’s a plane! It’s British Airways!   Read more

Flyby Wire:  October 1st, 2013

The Work This Week: October 1st, 2013

Welcome to the 17th issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, jetBlue airs on the side of humanity, Thomas Cook grows a heart, and Air France redesigns its cabins for the rest of us.
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Flyby Wire:  September 22nd, 2013

Welcome to the 16th issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, the friendly skies are back.
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Flyby Wire:  September 16th, 2013

The Work This Week: September 16th, 2013

Welcome to the 15th issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, easyJet borrows from Pepsi, Singapore Air brings you the world, and Norwegian goes all the way.
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Flyby Wire:  September 9th, 2013

The Work This Week: September 9th, 2013

Welcome to the fourteenth issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, almost every airline ever launches a fall advertising campaign.
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Flyby Wire:  August 25th, 2013

The Work This Week: August 25th, 2013

Welcome to the thirteenth issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, we’re back from hiatus with a new appearance by the Singapore Girl, big global account reviews by big global airlines, and a new airline identity that’s a little bit vanilla.
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Flyby Wire:  August 4th, 2013

The Work This Week: August 4th, 2013

Editor’s Note: The Work This Week will go on a brief hiatus as I travel for work. It will return on Sunday, August 25th.

Welcome to the twelfth issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, Jat Airways flies into the history books, Virgin Australia knocks over the Eiffel Tower, and a son visits his mum in Mumbai.
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Flyby Wire:  July 28th, 2013

The Work This Week: July 28th, 2013

Welcome to the eleventh issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, airline social feeds light up with news of the royal birth, Lufthansa dupes customers into eating airline food, and the airline Web site of tomorrow is here… today!
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Flyby Wire:  July 21st, 2013

The Work This Week: July 21st, 2013

Welcome to the tenth issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, Garuda promotes its sponsorship of Liverpool FC, Heineken lets passengers play Destination Roulette, and Spirit Airlines flies into review.
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Flyby Wire:  July 14th, 2013

The Work This Week: July 14th, 2013

Welcome to the ninth issue of The Work This Week, a weekly roundup of new advertising, identity, and brand experience work from around the airline industry. This week, Aeroflot celebrates its 90th anniversary, Singapore Airlines reveals a new cabin, and KLM redesigns its logo using the last font you’d expect.
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