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From November of 1990, a fascinating account in Texas Monthly of the pitch for the Southwest Airlines account. When the straight-laced culture of The Richards Group went up against the freewheeling culture of GSD&M, is it any wonder who won?
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Draftfcb has been appointed Air New Zealand’s lead advertising agency. Saatchi will also be on the airline’s roster. Draft takes over from the Clemenger Group, whose advertising for Air NZ was often bizarre; a month ago, the agency killed off the airline’s weird, foreign, furry spokesman, Rico. Oh, and there were those conjoined sheep twins…
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Duke University has put the archives of the Outdoor Advertising Association of America online. They comprise 16,000 photographs of billboards and other out-of-home advertising from 1885 to the 1990s, including hundreds of airline ads.
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The Atlantic has a gallery of TWA posters from the 1950s and 60s, all designed by the illustrator David Klein, who died in 2005. The posters are all stunning. His poster for TWA flights to New York is so iconic, it’s part of the collection of the Museum of Modern Art.
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Agency news that’s better late than never: Lufthansa announced in December that its new agency will be Kolle Rebbe, Hamburg. The German independent replaces McCann-Erickson Berlin. A new campaign is expected in March.