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Duke University has put the archives of the Outdoor Advertising Association of America online. They comprise 16,000 photographs of billboards and other out-of-home advertising from 1885 to the 1990s, including hundreds of airline ads.
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The Atlantic has a gallery of TWA posters from the 1950s and 60s, all designed by the illustrator David Klein, who died in 2005. The posters are all stunning. His poster for TWA flights to New York is so iconic, it’s part of the collection of the Museum of Modern Art.
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Agency news that’s better late than never: Lufthansa announced in December that its new agency will be Kolle Rebbe, Hamburg. The German independent replaces McCann-Erickson Berlin. A new campaign is expected in March.
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Lufthansa may soon have a new agency. The business is currently handled by McCann Berlin, which is defending. The other finalists are BBDO, Schulz & Friends, and Serviceplan Group. Final presentations apparently took place two weeks ago.
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It’s been about a month now since British Airways dropped this spot, but it has such an epic quality that I think I can still post it. The spot is actually running on broadcast television, at least in New York, leading to the strange experience of seeing two spots for two different major airlines (BA and Delta) in the same hour of television. It’s been many, many years since that was a common occurrence; is it possible airline ad spending is coming back? And speaking of old-school advertising, how about a campaign once again focusing on pilots?
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According to Advertising Age, United Continental Holdings is looking for a new advertising agency. The article doesn’t say whether Kaplan Thaler Group (Continental) or Barrie D’Rozario Murphy (United) will be participating in the review. Combined spending for the two airlines was $63.2 million in measured media in 2010, although the vast majority of that came from Continental.
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As the tulip flies into the sunset, the Pentagram design studio reflects on its 15 years of working with United Airlines. (via Quipsologies)
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Further confounding my theory that Air Canada is the Liberal airline and Canadian (or WestJet) is the Conservative airline, for this election campaign, the Liberals have leased an American plane from a carrier based in Calgary, and the Conservatives have leased a French plane from a carrier based in Montreal. Go figure.
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Singapore Airlines launched a new advertising campaign featuring the famous Singapore Girl. The television spot is beautifully shot although I think it would make people feel a bit uneasy coming from a Western carrier. SIA also posted four “making of” videos, which aren’t particularly insightful really. Thanks to Simpliflying, which also has an in-depth interview with SIA’s VP of Public Affairs about the campaign.
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KLM has been doing a lot of fun social media stuff recently. Last week, they posted this video dramatizing how KLM gives business travelers more personal space. (via ad goodness)